Who would be the audience for your media product?

The film we would like to continue to make would be either a 12 rating film which means only viewers aged twelve or over are able to see it, or a 15 rating film where only viewers aged fifteen or over are allowed to see the film as the majority of people are often too scared to watch 18 rated films which allows only those who are aged eighteen or over, and the opening sequence is far too scary to be a PG or a U, as the film is not Universal and not any one could watch it as it wouldn’t be suitable for everyone.


The audience who this film would be aimed at would be anyone between the age of fifteen and early twenties as the opening sequence of the thriller would not be suitable enough for younger ages, and those who are older might be bored with our thriller and would not speak good things of it.

However, we produced a survey which we handed out to teenagers aged 16-17 and this is what they thought after seeing our opening sequence and trailer.

Question 1
Did you understand the narrative?
Two people said yes, no one said no and seven people said a little.

Question 2
Overall how much did you enjoy the OS?
(1= not at all 5= A lot)
No body rated one or two, six rated their enjoyment as three, three rated four, and nobody rated five.

Question 3
Would you watch the whole film?
Three people said yes, nobody said no, and six people said maybe.

Question 4
What do you think of the effects?
Some people said these comments, 'The effects were relatively good', 'Lovely', 'I think they set for something good to happen', 'Good', 'They're good', 'The music', 'Very effective at the beginning'

Question 5
Did you know it begins with a dream?
Three people answered yes, four people said no, and two people said a little.

Question 6
Was the soundtrack effective?
Eight people said yes, nobody said no, but one person said a little.

Question 7
Did it build suspense?
Four people said yes, one person said no, and four people said a little.

Question 8
Was there any confusion whilst watching it?
Nobody answered yes, four people said no, and five people thought it was a little confusing.

Question 9
Does the title grab your attention?
Six people thought it does, one person didn't, and two people thought the title did grab their attention a little.

Question 10
What could be improved?
Here are what our audience thought we could improve on both our opening sequence and our trailer, 'Clearer narrative' , 'The narrative', 'Narrative clearer', 'The talking interacting scene between characters a little confusing', 'Make narrative clearer', 'The shot of the two people talking talk louder'.

All of these answers are helpful as we can focus on our target audience and the films they enjoy watching. We have learnt that many aspects of the opening sequence needs to be a lot clearer and bolder than it already is; the title so it really captures the viewers attention, whole story to be more clearer so viewers can watch it and instantly know what was going on, make the narrative clearer and to make viewers want to watch the rest of the film after seeing the opening sequence.
Our typical audience target member would be daring and fun but they'd know their limits, their dress sense would be fashionable but not big on fashion. The entertainment they would enjoy and in to would probably be going out to parties, the bar and going shopping. Our film would be enjoyable to them as it is daring, slightly scary, and the narrative can often frighten people, and this typical member would be in their mid-teens, so like 15,16,17 years old as people at this particular age seem to be more open to this type of genre films to other age groups. This typical audience member for our opening sequence would look a bit like the picture below;